Privacy Policy

Last updated: 29 August 2026

SketchKiddo ("SketchKiddo", "we", "us", or "our") respects your privacy. This Privacy Policy explains how we collect, use, store, disclose, and protect personal information when you use the SketchKiddo website, applications, tools, printable activities, account features, and related services (collectively, the "Service").

We aim to collect only the information reasonably necessary to provide and improve the Service. We do not sell personal information simply because you use SketchKiddo.

1. Information We Collect

The information we collect depends on how you use SketchKiddo. We may collect the following categories of information.

Account Information

When you create an account, we may collect information such as your email address, account identifier, authentication information, and other information required to maintain your account.

Purchase and Subscription Information

If you purchase a subscription, Day Pass, or other paid product, we may receive information such as your purchase, subscription status, transaction identifier, payment status, currency, billing country, and related records.

Payments may be processed by third-party payment providers such as Stripe. We do not intentionally store complete payment card numbers or security codes on SketchKiddo's own servers.

Personalisation Information

When you create personalised activities, you may provide information such as a child's first name, interests, favourite subjects, themes, words, difficulty preferences, or similar information.

Please provide only the information necessary to create the activity. We recommend that you do not enter sensitive personal information, such as medical information, precise location, passwords, government identification numbers, or financial information.

Usage and Technical Information

We may automatically receive technical and usage information when you use the Service. Depending on the features you use, this may include IP address, browser type, device information, operating system, approximate location derived from IP address, pages or features accessed, timestamps, referral information, error information, and general interaction data.

We use this information to operate, secure, troubleshoot, and improve the Service.

2. How We Use Personal Information

We may use personal information to:

• Create and manage user accounts.
• Provide personalised activities and requested features.
• Process purchases and manage subscriptions.
• Send transactional emails and account notifications.
• Respond to customer support requests.
• Maintain, secure, and troubleshoot the Service.
• Detect fraud, abuse, and unauthorised activity.
• Understand how the Service is used.
• Improve existing features and develop new features.
• Comply with applicable legal obligations.
• Protect our rights, users, systems, and property.

3. Personalised Children's Activities

SketchKiddo allows adults to create personalised activities for children. A parent, guardian, teacher, or other responsible adult may enter information about a child in order to personalise an activity.

You are responsible for ensuring that you have an appropriate basis or permission to provide personal information relating to another person, including a child.

We encourage users to use only the minimum information necessary for personalisation. For example, a first name or nickname is generally sufficient for many activities.

4. AI and Automated Processing

Some SketchKiddo features may use automated systems, including artificial intelligence or machine-learning technologies, to generate, personalise, organise, or improve activities.

Information submitted to a feature that uses automated processing may be transmitted to service providers that help us operate that feature.

We aim to limit the information sent to automated processing providers to what is reasonably necessary for the requested functionality.

Please do not submit passwords, financial information, medical information, government identification numbers, or other highly sensitive information into activity-generation prompts.

Where applicable law gives you rights concerning automated decision-making or profiling, those rights remain available to you.

5. Legal Bases for Processing

Where privacy laws such as the GDPR or UK GDPR apply, we process personal information using one or more lawful bases, depending on the circumstances.

These may include:

• Contract: processing necessary to provide features or services you request.
• Legitimate interests: processing necessary for security, fraud prevention, service improvement, administration, and similar legitimate business purposes, where those interests are not overridden by applicable rights.
• Consent: where consent is required or where we choose to rely on consent.
• Legal obligations: processing required to comply with applicable laws or lawful requests.

Where we rely on consent, you may generally withdraw that consent at any time. Withdrawal does not affect processing that occurred lawfully before withdrawal.

6. Cookies and Similar Technologies

SketchKiddo may use cookies, local storage, pixels, analytics tools, or similar technologies to operate the Service, remember preferences, understand usage, maintain security, and support relevant functionality.

Some technologies may be provided by third parties.

Where applicable law requires consent before certain cookies or similar technologies are used, we will request that consent through the appropriate mechanism.

7. Analytics and Advertising

We may use analytics and advertising technologies to understand Service usage, measure marketing performance, and support the operation of the Service.

The specific technologies used may change over time. Where required by applicable law, we will provide appropriate information and choices regarding advertising, analytics, cookies, or similar technologies.

We do not knowingly sell personal information simply because you use SketchKiddo.

If our practices fall within a law that provides a specific right to opt out of the sale or sharing of personal information, we will provide the applicable mechanism required by that law.

8. Service Providers and Third Parties

We work with third-party service providers that help us operate SketchKiddo. These providers may process personal information on our behalf and only to the extent reasonably necessary for their services.

Depending on the features you use, providers may include:

• Stripe, for payment processing and subscription management.
• Resend, for transactional and service-related email delivery.
• Hosting, infrastructure, database, security, analytics, and other technology providers that support the operation of the Service.

The actual providers used by SketchKiddo may change over time as our technology and business needs develop.

We may also disclose information where reasonably necessary to comply with law, respond to lawful requests, prevent fraud or abuse, protect the security of the Service, or protect the rights and safety of SketchKiddo, our users, or others.

9. International Data Transfers

SketchKiddo and its service providers may process or store personal information in countries different from the country in which you live.

Where applicable law requires safeguards for international data transfers, we will use an appropriate legal mechanism or safeguard for the transfer.

Depending on your location, these safeguards may include adequacy decisions, standard contractual clauses, contractual protections, or another legally recognised transfer mechanism.

10. Data Retention

We retain personal information for as long as reasonably necessary for the purposes described in this Privacy Policy, including providing the Service, maintaining account records, resolving disputes, preventing fraud, enforcing agreements, and complying with legal, tax, accounting, or regulatory obligations.

Different categories of information may be retained for different periods.

When information is no longer reasonably required, we will delete it, anonymise it, or otherwise dispose of it in accordance with our applicable retention practices and legal obligations.

11. Account and Data Deletion

Where the feature is available, you may delete your SketchKiddo account through your account settings.

Deleting an account does not necessarily require us to erase information that we are legally required or otherwise permitted to retain, such as transaction records, tax records, fraud prevention records, dispute records, or information necessary to establish, exercise, or defend legal claims.

Deletion may also not immediately remove information that has already been independently stored by third parties where we do not control their retention systems, although we will take appropriate steps where required by applicable law.

12. Your Privacy Rights

Depending on where you live and which privacy laws apply, you may have some or all of the following rights:

• Access your personal information.
• Request correction of inaccurate information.
• Request deletion of personal information.
• Request restriction of certain processing.
• Object to certain processing.
• Withdraw consent where processing relies on consent.
• Request portability of certain information where applicable.
• Opt out of certain sale, sharing, targeted advertising, or profiling activities where applicable.
• Exercise applicable rights relating to sensitive personal information.
• Lodge a complaint with an applicable privacy or data protection authority.

These rights are subject to applicable legal conditions and exceptions. For example, we may need to retain certain information to comply with law, prevent fraud, complete a transaction, or establish or defend legal claims.

13. California Privacy Rights

If you are a California resident and the California Consumer Privacy Act ("CCPA"), as amended, applies to our business, you may have additional rights concerning your personal information.

Depending on the circumstances, these may include rights to know, delete, correct, opt out of certain sale or sharing, limit certain uses of sensitive personal information, and receive equal treatment when exercising applicable privacy rights.

California residents may submit privacy requests using the contact method provided below. We may take reasonable steps to verify requests before providing or deleting certain information.

We will not discriminate against you for exercising privacy rights that apply to you.

14. Children's Privacy

SketchKiddo provides activities intended to be used by children, but our account and purchasing features are intended for adults, such as parents, guardians, and educators.

We do not intentionally require children to create independent paid accounts in order to use ordinary printable activities.

Where a parent, guardian, teacher, or other adult provides information about a child, that adult is responsible for providing the information appropriately and in accordance with applicable law.

Children's privacy laws vary significantly between countries and regions. Where laws impose additional requirements concerning children's information, parental consent, age verification, transparency, or other safeguards, we will apply the requirements that are applicable to our processing activities.

If you believe that a child has provided personal information to us in circumstances where this was not appropriate, please contact us so that we can investigate and take appropriate action.

15. Security

We use reasonable technical and organisational measures designed to protect personal information against unauthorised access, alteration, disclosure, loss, or destruction.

Security measures may include access controls, authentication, encryption where appropriate, secure infrastructure, monitoring, backups, and other safeguards appropriate to the nature of the information and risks involved.

No internet service can guarantee absolute security. We continuously review and improve our security practices as reasonably appropriate.

If we become aware of a personal data incident, we will assess it and take the steps required by applicable law, which may include notifying affected individuals or relevant authorities where legally required.

16. Data Breaches and Security Incidents

If we discover a security incident involving personal information, we will investigate the incident, take reasonable steps to contain and remediate it, and make any notifications required by applicable law.

Nothing in this Privacy Policy is intended to exclude or limit liability or statutory rights that cannot legally be excluded or limited.

17. Email Communications

We may send transactional emails relating to your account, purchases, subscriptions, security, support requests, and requested features.

Where permitted and where you have the appropriate choice or consent, we may also send product updates, educational content, or marketing communications.

You can unsubscribe from promotional emails using the unsubscribe mechanism included in those messages. Transactional or legally necessary communications may continue where appropriate.

18. Do Not Track and Browser Privacy Signals

Some browsers and devices provide privacy signals or controls. Where applicable law requires us to recognise a particular privacy signal, we will process it according to the requirements applicable to us.

19. Third-Party Links

SketchKiddo may contain links to third-party websites or services. Those services operate independently and may have their own privacy policies.

We encourage you to review the privacy information of any third-party service before providing personal information to it.

20. Business Transfers

If SketchKiddo is involved in a merger, acquisition, restructuring, financing, sale of assets, or similar transaction, personal information may be transferred as part of that transaction, subject to applicable law and appropriate safeguards.

21. International Users

SketchKiddo may be accessed from many countries. Privacy laws differ between jurisdictions, and the rights available to you depend on the law applicable to your circumstances.

Nothing in this Privacy Policy is intended to remove rights granted by mandatory privacy or data protection law in your jurisdiction.

22. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our Service, technology, business practices, legal requirements, or privacy practices.

The latest version will be posted on this page with an updated "Last updated" date.

Where applicable law requires additional notice or consent for a material change, we will provide it using an appropriate method.

23. Contact Us

If you have a privacy question, want to exercise a privacy right, request deletion, report a privacy concern, or believe that personal information has been handled improperly, please contact SketchKiddo using the contact information provided on our website.

When submitting a privacy request, please provide enough information for us to understand and process your request. We may need to verify your identity before fulfilling certain requests, particularly where providing information could affect another person's privacy or security.